TikTok RPM vs YouTube RPM

Creators often compare TikTok and YouTube earnings.

Average RPM Comparison

| Platform | RPM Range | | -------- | ----------- | | TikTok | $0.20 - $10 | | YouTube | $1 - $20+ |

Why YouTube Often Pays More

• Longer watch time
• More ad inventory
• Better advertiser targeting

Why TikTok Still Matters

• Faster growth
• Easier virality
• Strong sponsorship opportunities

Conclusion

Both platforms can be profitable, but YouTube generally offers higher long-term RPM.