TikTok RPM By Country

TikTok RPM varies significantly depending on audience location.

Highest RPM Countries

• United States
• Canada
• United Kingdom
• Australia
• Germany

Why Country Matters

Advertisers pay more in countries with stronger purchasing power and higher competition.

Estimated RPM Comparison

| Country | Estimated RPM | | --------- | ------------- | | USA | $2 - $10+ | | Canada | $2 - $8 | | UK | $2 - $8 | | Australia | $2 - $8 | | India | $0.10 - $2 |

Final Thoughts

Audience geography is one of the most important factors affecting TikTok earnings.